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Home » Business » Toyota Sales Drop After Recall

Toyota Sales Drop After Recall

By Jim Peterson on February 2, 2010
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Toyota Camry

Digital News Report – As expected after the major recall of Toyota vehicles, sales are dropping off quickly. The dealers are unable to sell some of their most popular models including the Corolla and Camry. The widely publicized problem with the sticky gas pedal has not helped matters.

Sales in January dropped 16% from a year ago, according to a report from Edmonds. “As long as sales of recalled Toyota models are suspended, Toyota will suffer about a 75 percent hit in sales,” said Edmunds.com Senior Analyst Ray Zhou, PhD. “During this period, Scion may be down about 20 percent and Lexus may be down about 10 percent because of damage to the Toyota corporate brand.”

Edmond’s sales tracker predicted a 12 percent drop, but sales have fallen 47% from December. This could help General Motors and other companies suffering from the recession.

Edmonds made some recommendations for customers who were looking for at the recalled Toyota models.

If you considered: Also look at:
2010 Toyota Camry 2010 Chevy Malibu 2010 Ford Fusion 2010 Honda Accord
2010 Toyota Corolla 2010 Honda Civic 2010 Hyundai Elantra 2010 Mazda3
2010 Toyota RAV4 2010 Chevy Equinox 2010 Nissan Rogue 2010 Subaru Forester



David Tompkins, PhD, Senior Analyst for Edmonds says “In the past two weeks, purchase intent for Toyota has fallen from 13.9 percent of the market to 9.7 percent.”

Ford, Chevy, Honda and Mazda have made the best of the situation and sales have actually climbed.  Ford sales are up 24 percent compared to a year ago,

Tompkins says Toyota can make a comeback, but the situation with the accelerator needs to be fixed.

  1. Santa Cruz Toyota To Receive Pedal Assemblies Next Week
  2. Ford reports 14 Percent increase in Vehicle Sales during June 2011
  3. More Toyota Recall Complaints and Deaths
  4. Ford Sales Look Great – F-Series Trucks Fusion and Escape Lead The Way
  5. Department of Transportation Seeking over $16 Million Civil Penalty from Toyota for Gas Pedal Problem

1 thought on “Toyota Sales Drop After Recall”

  1. Ciwara says:
    February 14, 2010 at 9:25 pm

    That good for Toyota because isbetray it customer by hiding the truth.
    They should know better this scarf he’s going to be there for long time

Comments are closed.

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