Digital News Report – Best Buy is offering free shipping for all orders on their website for over 400,000 items. There is no minimum dollar amount to get the free shipping. Additionally, Best Buy is also offering price matching to some extent.
The price matching is for all the holiday sales except for November 24 Thanksgiving Day through November 28 Cyber Monday. If a customer finds the same exact item for less advertised at another local store for less, Best Buy will match the price. This holiday price match offer is going on now through December 24, 2011. If a customer buys something from Best Buy during this time holiday shopping time and they see it advertised for less all the way up to January 24, 2012, they can get a refund for the difference.
Countdown until Black Friday
Best Buy also announced that they would be joining in with the other retailers and opening their store at midnight of Black Friday. They need to make sure to stay competitive just like the other retailers. Best Buy also is having early holiday sales online at http://www.bestbuy.com/ShopEarly.
According to About.com, Macy’s, The Gap, Target, Old Navy, and Kohl’s are some of the major retailers opening their stores at midnight. Walmart also will be having a midnight sales on Black Friday, but is also having Thanksgiving Day sales starting at 10 pm.
Target’s advertising campaign has a woman that is obsessed with getting ready for the Black Friday sales. The store has in years past advertised early Black Friday deals.
By: Victoria Brown